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Smart Robot to Increase Sales

Web Application - 2023

Project Showcase: Digikala Sales Optimization Bot (Middle East's Largest Online Retailer)

This project involved the development of an advanced, fully automated Telegram bot designed to significantly increase sales for sellers on Digikala, the largest online marketplace in the Middle East. By implementing sophisticated algorithms, the bot empowers sellers to efficiently capture the default "Buy Box" on product pages, leading to a substantial boost in their product sales.

Technical Stack & Development:

  • PHP & CodeIgniter: The core logic and backend of the bot are developed using PHP, leveraging the lightweight and high-performance CodeIgniter framework. This combination ensures a robust, scalable, and highly efficient solution.

  • MySQL Database: All critical data, including product information, pricing strategies, seller credentials, and operational logs, is securely stored and managed within a MySQL database, chosen for its reliability and efficiency.

  • Full Deployment & Optimization: I was responsible for the complete deployment of the bot onto the server, including all necessary configurations and optimizations to ensure continuous, seamless, and reliable operation in a production environment.

Key Features & Functionalities:

  • Automated Buy Box Acquisition: The bot intelligently applies proprietary algorithms to monitor and manage the seller's product pricing and status, significantly increasing their chances of securing the coveted "Buy Box" on Digikala. This direct visibility translates into higher sales volumes.

  • Fully Automated Product Management: Upon receiving the seller's credentials (username and password, handled with strict security protocols), the bot autonomously manages all products for which the seller has set prices, optimizing them to consistently aim for the default sales box.

  • Real-time Telegram Notifications: All critical product-related notifications, including Buy Box status changes, pricing alerts, and other key events, are sent in real-time to the seller via a dedicated Telegram bot, ensuring constant awareness and immediate action.

  • Resource Efficiency: The bot is designed to be highly resource-efficient, capable of managing a significant volume of products and sellers effectively even on standard server configurations, making it a cost-effective solution.

Outcome:

This Digikala sales optimization bot provides a powerful, automated, and strategic tool for marketplace sellers. By intelligently managing pricing and product visibility, it directly contributes to increased market share and sales growth. This project demonstrates my expertise in developing complex automation systems, working with e-commerce platform APIs, programming with PHP CodeIgniter, and managing the full project lifecycle from development to server deployment.